POWERFUL IMPACT OF AI IN E-COMMERCE!

 POWERFUL  IMPACT  OF  AI  IN  

E-COMMERCE!

•  Handling fake reviews

A customer’s buying decision is influenced by the reviews they read online on any eCommerce platform.  there are many eCommerce players that take the help of AI to tackle fake reviews so that the customers can make an unbiased decision.

•  Conversational chatbots

Many top names in different industries like Starbucks, Sephora, Domino’s have adopted chatbots to benefit their eCommerce business.

•  Mobile shopping witnessing a rise

Based on a 2019 report by Statista, it is estimated that by the end of 2021, 73% of eCommerce purchases will happen through mobile devices.

• Social Commerce

Imagine you are on your insta feed, and then you come across some piece of clothing or accessory that you’ve been looking for sometime over the Internet. 

What do you do next?

Contact the seller and make the purchase. 

That's it! Artificial  Intelligence will do it's job perfectly and thus it raises the standard of E-Commerce and E-Business!

 How is Artificial Intelligence Reshaping the World Of E-Commerce?

The integration of Artificial Intelligence in e-commerce is increasing the marketing standards for many companies. It has helped in creating a more personalized experience by performing the analysis of data sets, and by identifying different patterns of consumer behavior.

Here are some of the ways that depict how Artificial Intelligence has dominated the world of e-commerce -

1. Visual Search Engine

The e-commerce sector has started the use of artificial intelligence by using visual search engines. This helps the user by allowing them to search for whatever they desire with a single click.

2. Provides Personalized Recommendations

Artificial Intelligence uses pop-ups, texts, and emails to provide product recommendations to the buyers.

It tracks the searches made by the users to understand consumer behavior.

3. Voice and Virtual Assistance

Artificial Intelligence is focusing to provide more interactive solutions to the customers. It provides real-time voice assistance to the users. This has largely contributed to improving the user experience. Like popular virtual assistants like Alexa, Google Assistant, and Siri.

4.AI Helps in E-commerce Marketing

Marketing in any business is an expert’s work. AI solutions provide a cost-effective way to assist in the marketing of various brands. These businesses can offer their marketing plans and campaigns to AI platforms like Acquisio.

The above-mentioned points reveal how Artificial Intelligence will contribute to e-commerce. AI has transformed the business models of many small and large businesses.

ARTIFICIAL INTELLIGENCE IS BRINGING A GREAT CHANGE IN E-COMMERCE!

 
ARTIFICIAL INTELLIGENCE IS BRINGING A GREAT CHANGE IN E-COMMERCE!

 A technology that once sounded futuristic is now here, and smart businesses have realized it’s not an optional tool in this tech-crazed climate, and begun implementing AI in order to create the easiest possible user experience. Analysts predict that by 2021, 85% of a consumer’s relationship with a business will be managed without interacting with a human.

 The internet provides consumers with an unprecedented amount of information and options, but it also makes conversions harder for businesses, due to abundant options and price matching. With AI, businesses can use algorithms to gain insight into the wants and needs of the consumer.

Over the years, Artificial Intelligence (AI) has helped transform the business models of many enterprises and brands. Every year, new advances in technology are being made in different industries.

Integrating AI in E-Commerce has helped to increase the market standards for many companies. Identifying different patterns in consumer behavior and analyzing data sets with the help of AI, has led to the creation of a more personalized experiences for consumers.

By using AI, eCommerce sites are able to create personalized online experiences and recommend products uniquely suited to each shopper.

Personalized marketing using AI has proven successful for companies like Amazon and Netflix, who were early adopters of the technology.

The future is here, and the future is artificial intelligence.